Dublin City Council approached us with a challenge; create a digital first identity that encapsulates all there is to do and see in our capital city.
The website Dublin.ie was designed to celebrate the very essence of Dublin; the people, places and pace that make Dublin truly unique as a place to live, work and learn. It’s all about building a vivid picture of a progressive, diverse and multicultural modern European city – and a region teeming with character, and characters. Made by the city, for the city.
The identity and website can be enjoyed by visitors and residents alike, offering something of interest for both, from snapshots of everyday Dublin life to hidden treasures of the capital, event listings and essential information.
Capturing the colour, humour, spirit and energy that drives our city, the identity is designed to work equally well in print, digital or outdoor environments.