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Comhaltas Prospectus 2030

Prospectus Design
Prospectus Pack (Housing Folder, Cover Letter & Document)
Promotional Campaign (Digital & Print)
Photoshoot
Video
Launch Event Collateral

 

Comhaltas Ceoltóirí Éireann is a non-profit cultural movement with hundreds of local branches across Ireland and worldwide. Established in 1951, Comhaltas provides opportunities for people of all ages and backgrounds to enjoy and participate in the traditional music, song, dance and language of Ireland.

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During 2022, the organisation developed a strategic vision and roadmap to 2030 with the aim of strengthening the connection of Comhaltas and its work with Members, Government, Local Authorities, Sponsors, cultural bodies and voluntary groups. 

DesignWorks were commissioned to help communicate that vision. We developed a prospectus document and promotional campaign, capturing the essence of the cultural movement, illustrating its wider impact and vibrant influence in society. 

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To support the campaign we produced a video and photoshoot with Trevor Hart, with a specific focus on education, teachers and their pupils, capturing the individual learning, and performing experience. 

The campaign, titled ‘Connecting Communities Through Our Culture’ was delivered across print, digital and social channels and launched by former President Mary McAleese during Fleadh Cheoil na hÉireann in Mullingar 2023.