Related Projectss

The Green

Visual Identity Design
Implementation Guidelines

DesignWorks have been working with the O’Callaghan Collection since early 2017 across their group and individual hotel rebrands - helping to define the needs of their guests and understand how both the brand and the redevelopment of each hotel would meet their requirements.


The visual identity for The Green cleverly combines two of the hotels unique attributes. The leaf, reflecting the Hotels desirable proximity to Stephen's Green, also contains a nod to its central location in an elegant and modern monogram.


In redeveloping the interior spaces and revitalising it's F&B offer, O'Callaghans are seeking to reposition The Green, capitalising on its unique setting and creating warm and flexible new spaces.

The brand supports this endeavor to transform into a new type of city centre “social” destination - accessible for both guests and locals alike.