Credit Union Plus
Brand Identity
2016 saw a new partnership between four credit unions across counties Meath and Cavan. They shared a commonality in ethos – which enabled a firm focus on creating and returning value to members and supporting their local communities.
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DesignWorks were commissioned to create the brand identity – including naming, strategy, stakeholder engagement and communications design – to ensure both ratification by members and adoption by the Central Bank of Ireland.
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The brand reflects the energy, experience and approachability that characterises Credit Union Plus.
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It is a vibrant, confident brand –
celebrating it’s local, co-operative tradition and heralding a new era for the Credit Union and it’s members – supported by constantly improving services and a genuine commitment to innovation and technology.
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DesignWorks
16A Monkstown Crescent
Monkstown, Co. Dublin
Ireland, A94 Y8X0
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We work in the studio on Tuesday, Wednesday and Thursday. We work remotely on Monday and Friday.
